Redesigning the Service,
With insight from
Scale Up actors
Story: Redcorp to Bluecorp
Recorp made a life changing turn in offshoring its ecommerce platform development in Sri Lanka in 2000. In the following years, to optimise its Sri Lanka’s entity, they opened this “new” business: Offshring Services – Bluecorp.
Bluecorp is today a sleeping beauty: 20 years of brave offshoring services for 40+ happy clients, managed along the scheme set up for Redcorp.
My role
My role is to modernise Bluecorp services, define a way to market and test it.
Design Thinking
Diverge, converge & test: we selected 2 main service determinants:
Service: Hybrid+ development team (+3 to +20 developers)
Clients: Strat Ups (Late Seed for minimum level of business and production maturity) and Scale Ups (Serie A)
Estimated production budget : between 300k€/year to 2m€/year
This whole website is a POC to start reorienting the service presentation.
Assumptions and Questions
Here is the list that I want to discuss with you during our 45’ interview. Thank you for your time.
About Scale ups
If arrived at Product/ Market Fit stage, what is their perceptions of digital production :
Primary matter: seen as core business/ essential differentiator factor
A secondary matter after marketing and sales
Other
Tech or tech-enabled scale-ups will need to expand their production teams in the mid term. What would it mean in term of head count?
Practical illustrations: Maturity: Ticket Masters (1 000+ dev) vs Start Up/ late seed: Maya (22 dev).
Size of your team?
Mid term growth?
Dynamics? (organic, semi-structured (1 HR), bullet proof process (HR team?)
Typical yearly production budget?
Average monthly salary?
Our assumption: 11k€ bruto for a Lead dev.
% of dev turn over or duration (nearly all are still in, 1 out of 2 on 5 years, … whatever measurement of staff stability)
Relying solely on local resources for staffing is limiting due to scarcity and costs. Agreed?
Current tension on:
Python (AI or Back-end API?)
SQL – Data analysis
AWS – Cloud computing
Cyber-security Specialists
Full-stack development
There is a general understanding that offshoring can be
more cost-effective. Agreed?
make you more robust (double the sources of dev and/or enable growth). Agreed?
Deciding to incorporate offshore developers is a significant step (i.e. it may be seen as a threat by the current team).
The primary concerns about offshoring would be :
Competence of offshore developers
“Cultural” hick ups
Challenges associated with this transition
Maintaining optimal work dynamics and performance (impact on Agile methodologies, etc.)
Advices & recommandations
Would you see where the offshoring option would be necessary (other type of Scale Ups)?
What about Tech Enabled companies?
I am trying to define a way to demonstrate the quality of dev pool in Sri Lanka and think about aligning Job Description of jobs difficult to fulfill with anonymised CVs oF Sri Lanka’s colleagues.
Could you send me one of your recent job posts?
Do you see a concern in hybrid offshoring about CSR?